Finding Event Sponsors

SOP - Shadstone

Introduction

This task is the most important task for this role. It is reaching out to potential sponsors and partners for the summit. Please try your best to follow these instructions, while also keeping your creativity and personal touch!

View the Lead List

We have a Google sheet where we keep track of the people we are reaching out to, the link is here:

Please add and update this sheet as we develop the plan.

It will grow as we work on it - but it will contain this information:

• Contact’s Name
• Company Name
• Email
• Phone
• Type of Partner - This is a sponsor, a speaker, or a media partner?
• Notes - each time you leave a comment, put it in a new cell.

Use Company Email

You are assigned a company email - we want to use it so that we are most professional when interfacing our partners.

Feel Free To Use These Email Templates

We will build out email templates to help with the process. Feel free to use:

(((((work in progress -

Ask First Before Sending Attachment

When you send an outreach to someone for the first time - it is not effective to send them the sponsorship attachment.

When They Ask - Send them the Sponsorship Package

Here is the sponsorship package - you can send them this dropbox link:

Media Partners? Send The Media Package

(( media package being made)))

Update Notes in Lead List

Please don’t forget to keep the lead list up to date. Add contact info as its found and add notes so all team members know what is the latest.

Continue to Think Outside the Box + Let’s Make It Happen!

Let’s do it!